The CPG Operating System

One Connected Secure Workspace
for CPG Founders & Brands

From concept to shelf.

Vaaha brings founders, production partners and independent experts together to build and grow consumer-product brands.

✦ Vaaha

Type what you need. Ask takes you to sign up — Google, Apple or email — and the moment your workspace opens Vaaha lands you in the right place with it: Discovery for a concept, Production Planning for a run, your catalog for a Seller Central listing.

Start free → · No card required · Free to start

Make & supply

Suppliers
& partners

Put your capabilities in front of growing brands.

  • Co-packers & manufacturers
  • Ingredients & raw materials
  • Packaging & private label
  • Beauty & personal-care labs
  • Fulfillment & logistics
  • And more…
Showcase capabilities
Get matched with foundersApply as a partner →
Build & grow

Founders

From your first idea to your next stage of growth.

  • Validate your concept
  • FDA checks & nutrition facts
  • Build your brand & specs
  • Manage your Amazon Seller Central, Shopify and other channels
  • Ship via your FedEx and UPS accounts, import your QuickBooks
  • Manage invoices, POs & operations
Build. Market. Sell. Ship.
Start free
Create & deliver

Freelancers
& experts

Bring your expertise to consumer brands.

  • Logo & packaging design
  • Food science, formulation & regulatory
  • Retail brokers & marketplace experts
  • Fractional ops & supply chain
  • Co-packer sourcing & vetting
  • And more…
Get matched with founders
Manage your client workSign up as an expert →

Connected from day one

Seamlessly connects to the accounts you already use.

No re‑keying. Orders, posts, shipments and books flow in from where they already live.

Supported integrations (OAuths & APIs)
Instagram
Facebook
Shopify
Amazon Seller Central
FedEx
UPS
Gmail & Outlook
Easily import from QuickBooks
And more…

Do more in one tap

Your inbox, managed. The busywork, automated.

Vaaha monitors your inbox, drafts replies, and turns everyday operating tasks into single-tap actions — so you can focus on building the brand, not chasing admin.

Discovery · live
Founder
Market opportunity
$2.4B · +18% YoY
Trend velocity
Whitespace
Open zone — nostalgia RTD
Customer fit
Strong · 25–40, small-town
Inbox · auto-managed
SD
Scott Davis · Salty's Seafood Grille
Quote request — Tharra Vodka Seltzer for our 14 locations
“Loved the Paani & Bael at the tasting. Can you send pricing + lead time for an opening order across all locations? Looking to launch next month.”
2m
Reading the thread · pulling your catalog + pricing…
✦ Vaaha drafted a reply
ToScott Davis · Salty's Seafood Grille
SubjectRe: Tharra Vodka Seltzer — 14-location quote

Hi Scott — thanks for the kind words on the tasting! Happy to put a quote together for all 14 locations.

For an opening order of 280 cases of Paani + Bael (12 × 355ml), pricing is $21.40/case on NET 30, with a 3–4 week lead time so you're ready for next month.

Want me to lock in the slot and send the PO?

Approve & send →

AI-Powered Contract Reviews

Flag risks, clarify terms, and understand what you're signing — before you sign.

One-click production planning

Drop in a spec or spreadsheet and get a fully costed run — packaging, freight, warehousing, working capital — in one tap.

One-click invoicing

Turn a PO or a photo of a bill into a clean invoice, matched to the right partner and project automatically.

Voice-enabled task management

Say it and it's done — “add a todo,” “save this vendor,” “validate this idea.” Voice capture turns a thought into an action.


Multiple Modules
Discovery To Shelf
Personalized Learning Memory
Shared Across Every Tool
Intelligent Connected Workflows
AI-Powered Workflows
Expert Network
Trusted CPG Specialists, One Click Away

Experts in the loop

AI does the reps. Experts make the calls.

When a decision needs judgment — formulation, co-packing, label review, or go-to-market — a vetted CPG expert is one click away and already in context with your project.

MF
Matt F.
Formulation & R&D
BeveragesShelf-stable
Engage →
MK
Maria K.
Co-packer / Manufacturer
RTD canningLow MOQ
Engage →
DL
Dana L.
Regulatory & labeling
FDANFP
Engage →
FormulationCo-packers & manufacturersRegulatory & labelingBrand & designPackagingFreight & 3PLRetail buyersFundraising

Why one platform

Replace the Frankenstack.

No more stitching together spreadsheets, emails, agencies, and tools. Vaaha keeps every workflow connected from idea to shelf.

The duct-taped stack
  • Spreadsheets for unit economics
  • Agencies for brand, on their timeline
  • Email threads for co-packers
  • Nothing remembers anything
  • You're the integration layer
Vaaha
  • Every module costed and connected
  • Experts in-context, one click away
  • Partners & contracts in one place
  • One shared memory across the brand
  • The platform does the integration
For partners

Get discovered by the founders who need you.

Join Vaaha's partner network to connect with qualified CPG founders, understand their project context upfront, and help them move from idea to shelf.

Manufacturers & supply

Co-packers · Flavor houses · Packaging · 3PLs · Labs

Run a proper RFQ desk. Publish capacity, then quote, sample, PO, ship, and invoice — all from one workspace.

  • 6-stage pipeline, RFQ to Shipped
  • Rolling 12-month capacity calendar
  • NET 30/60 invoicing + cert vault
Apply as a manufacturer →

Designers & creatives

Logo · Packaging · Creatives · Photo · Copy

Get matched to briefs by fit, not price. Free to join — publish your portfolio and set your own rates.

  • Explainable match scores per brief
  • Portfolio + impression analytics
  • In-thread invoicing + Trust Score
Apply as a designer →

Specialists & consultants

Regulatory · Legal · Accounting · Labs

Build a retainer book, not a gig queue — conflict checks, tiered service menus, and MRR at your fingertips.

  • Retainer, project & hourly tiers
  • Matter pipeline + conflict-check gating
  • MRR ladder + churn-risk flags
Apply as a specialist →

Pricing

Start free. Scale when you do.

Starter
$0
The full build journey — free.
  • Validate concepts & market sizing
  • Build brand identity
  • Product development & regulatory
  • Product catalog
Start free
Founder
$49.99/mo*
or $499.90/yr — 2 months free
Run the whole business.
  • Everything in Starter
  • Unit economics, finance & supply chain
  • Marketing, channels & analytics
  • Expert marketplace & shared memory
Get started →
Scale
Custom
For teams and multiple brands.
  • Everything in Founder
  • Team seats with module access
  • Priority experts
Talk to us

*Every plan includes a generous AI-usage allowance that covers normal, hands-on business use. Unusually heavy or automated use may be subject to fair-usage limits — and we’ll always reach out before anything changes.


Sell and scale

Know your margin on every SKU. Post to every channel.

Ask across your connected sales channels the way you would ask a finance lead, and take one caption to every network without leaving the studio.

Channels · live Amazon · Shopify connected
✦🎙
Sales by channelMost profitable SKUsOrders over $500 · 30d
Tharra jute bottle bag
Tharra Jute Bottle Bag · drawstring, 750ml
ASIN B0DJ4K7T2R · UPC 850019 27418 6
Amazon
Revenue · 30d
$6,840 570 units · $12.00
COGS + FBA fees
$4,390
Contribution margin
XX% $2,450 · up vs prior 30d
Amazon
XX%
Shopify · same SKU
XX%
Vaaha read: FBA fees take XX% of a $12 item. A 3-pack at $30 lifts Amazon margin to about XX% and cuts per-unit fees by half.
Content Studio · publish everywhere Brand voice · set
Tharra jute bottle bag
Gift season. The jute bottle bag, drawstring pulled, on a wooden bar with the good glassware out.
Instagram · Facebook✦ Draft with Vaaha
Reading your brand voice and your last 8 posts…
Take Aquick
The bottle deserves a better bag. ✨ Jute, drawstring, and a little Tharra on the front. Gift it or keep it.
Use this
Take Bdeeper
Wrapping paper tears. This doesn't. Our jute bottle bag fits any 750ml, ties in a second, and gets reused for months. Gift season, sorted.
Use this
Instagramready
Facebookready
Pinterestready
Coming soonLinkedIn · TikTok
Publish to Instagram + Facebook →
Get started

Build your brand on one platform.

Start free, no card. Bring your idea — Vaaha does the reps.

Start free → · No card required